
Strategy is Creative!
Develop a winning strategy with your team that inspires and delivers.
Do you struggle developing and activating a new strategy?
Bringing your strategy to life and then successfully implementing it requires aligning a team from across your function or organisation.
And it’s not for an executive team behind closed board room doors, it requires cross-functional creativity, collaboration and communication.
Over a decade of strategy workshop facilitation has revealed to me the same stories, and the same pattern of challenges, I’ve seen…
The Technology team in a retail brand with no clear strategy that struggles to get board level buy-in after some costly missteps.
The Engineering team that is too busy ‘doing’ to take time to pause, think and set a clear course.
The leadership teams wrestling with prioritisation and where to ‘place bets’ - what to do first, next and later.
A winning strategy sets an exciting and inspiring course for the future and shows everyone how to get there.
However the development process to create that ‘map’ can be challenging - you’ll need to gather the right team together and involve the people who’ll be activating the strategy.
You’ll then need to take the ‘balcony view’ - starting with an unflinching view of your past to set a course for the future. How will we get there? What should you do when? What should you avoid? And critically, how are you going to articulate this strategy with simplicity and clarity?
Defining your strategy can be a messy and intense process, so why make it complicated too?
Strategy is Creative! is a complete toolkit that includes a series of engaging guided collaborative workshops and visual templates. There are clear outputs designed to speed up your strategy definition & creation and you’ll create a plan for communicating and sharing your strategy in a way that inspires your key audiences
Define, create, share, activate.
4 steps to create a winning strategy with your team
Understand where you currently are
Define your inspiring vision for the future
Prioritise and plan what you need to do and when
Share your strategy to different audiences
The method
Highly engaging and inclusive co-creation using visual design templates to guide you easily through the process
Free Miroverse Template
Robust and realistic planning for implementation with clear objectives and prioritisation using OKRs
Communication and storytelling for sharing your strategy with key audiences in a simple and inspiring way
The principles
Developing a strategy is a team activity, not just for senior executives
Developing a strategy should be an engaging and creative process
A winning strategy should be inspiring and easy to communicate
Strategy is Creative! is a guided set of structured collaborative workshop activities (in-person, hybrid or fully remote) designed to accelerate the process of strategy development and activation, create an inspiring story around your strategy and provide you with a plan on how to share and communicate.